Entrepreneurial Foundations: Who Am I To Change The World?

Categories: Entrepreneur
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About Course

Take the first steps of your entrepreneurial journey. Discover some of the personal hurdles you are likely to face and how to overcome them; explore the ethics of business so you can build something you can be really proud of; know your own strengths and weaknesses; and learn the core influence principles you can use to lead customers towards working with you. 

What Will You Learn?

  • Why most businesses fail
  • The importance of Funding to a business
  • Ethical considerations in business
  • Identifying your strengths and weaknesses (and how to turn weaknesses into strengths)
  • An introduction to the principles of Influence and how businesses use these to persuade customers to buy from them.

Course Content

It will be harder than you think and that’s a good thing!
Most startup business failures have less to do with products, pricing or competition, and more to do with the founder or cashflow. In this unit you will look at the key features of why businesses fail, and what is different about the ones that succeed.

  • Hard? that’s why it’s rewarding…
    32:32
  • Funding – The Lifeblood Of A Business
    33:31

Ethics in business
Being an entrepreneur comes with great responsibility. It is the process of changing the world for the better and along the journey you will learn how to communicate in ways that give you power over others. Discover the secret to building something you can be really proud of.

Know Yourself
The strength of your story is the centerpiece for the strength of your offer. Knowing more about yourself and how to use this to build a strong personal brand helps puts you in the drivers seat for your entrepreneurial journey.

Influence Principles
Being in business requires you to catch peoples attention and lead them through to deciding to spend money with you. Discover the 7 key ways businesses do this.

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